Written by Utkarsh Anand, a Personal Branding and Marketing Expert: Learn more
Our Pick
HubSpot CT Maker
Best CTA Generator and complete marketing tool
Best Value
Unbounce
Complete tool for building landing pages
Dynamic Content
ConvertFlow
Best for making custom CTAs to match user behavior
Are you looking to boost your website’s conversion rate? If yes, you might want to focus on your call to action (CTA).
A good CTA can encourage your website visitors to take the desired action once they are on your landing page. Your desired action could be anything like buying a product, signing up for a newsletter, or filling out a contact form. But coming up with an effective CTA can be a daunting task, especially if you don’t have a background in copywriting.
Fortunately, several tools can help you create a compelling CTA quickly and easily. In this article, we will list the best call-to-action generators that you can use to improve your website’s conversion rate.
What is a Call to Action Generator?
If you have a business, digital marketing is nowadays essential to stay relevant in the market and gain customers. Call-to-actions are crucial for guiding visitors to your website or online store through the buyer journey.
A call-to-action generator is a tool or software that helps you to create persuasive and effective call-to-actions for marketing purposes. A call to action is a phrase or statement that encourages viewers of your content to perform a specific action. This could include anything like making a purchase, signing up for a newsletter, or service, etc.
A call-to-action generator tool makes it much easier for users to generate a call-to-action. These tools often offer pre-designed templates, guidance on wording, and design elements.
How I Evaluated Call-to-Action Generators
I have spent years using different software to optimize aspects of my business. When I write reviews for this blog, I usually spend hours researching tools that offer the best value to its users.
Then I do a deep dive into the tool to test its features and learn how to get the best results out of them. I then evaluate the tools against the criteria I have set for that specific type of tool and take notes to then write an unbiased review.
For this article, I listed some of the most popular Call-to-action generators, tested them one by one, and evaluated the following:
- The quality of the results they generate
- Features offered by the tools
- Ease of use
- Pricing
What Are the Best Call to Action Generators?
Call to Action Creator by HubSpot
Overview
HubSpot’s Call to Action Creator allows you to create custom CTAs for your website, emails, and landing pages. With its intuitive interface, you can choose from a variety of templates or create your own call to action from scratch. Plus, you can track your CTA’s performance and make adjustments as needed.
Highlights
- Customizable templates for various industries
- A/B testing capabilities to optimize performance
- Seamless integration with HubSpot’s marketing tools
Pricing
Free to use with a HubSpot account. Paid plans start at $50/month.
Call to Action Generator by Unbounce
Overview
Unbounce’s landing page builder is a versatile tool that allows you to create custom CTAs for your landing pages. With a drag-and-drop interface and a variety of customization options, you can create a CTA for your target audience that matches your branding and drives conversions.
Highlights
- Easy-to-use interface with no coding required
- A/B testing capabilities to optimize performance
- Integration with popular marketing tools like Mailchimp and Salesforce
Pricing
The basic plan starts at $99 per month.
ConvertFlow CTA Builder
Overview
ConvertFlow is a tool that allows you to create personalized CTAs that are tailored to each website visitor’s behavior. With ConvertFlow, you can create dynamic CTAs that change based on the visitor’s behavior, such as their location, the web page they are on, and their past behavior on your website.
Highlights
- Personalized CTAs
- Dynamic CTAs
- Customizable
- Easy to use
Pricing
The basic plan starts at $29 per month.
Copy.ai
Overview
Copy.ai is an extremely comprehensive tool to help users write a wide variety of copy using the power of AI. It is one of the most complete AI writing tools on the market. You can use this tool for marketing copy, web content, email marketing, case studies, you name it.
Copy.ai also offers a Call to Action Generator that can help you boost your click-through rate.
Highlights
- Easy-to-learn tool
- Can generate different types of Call-to-action text
- Versatile tool but can only be used for call-to-action text
Pricing
- Free Plan: $0
- Pro Plan: $49
- Team Plan: Custom Pricing
CTA Button Generator by ClickMinded
Overview
ClickMinded’s CTA Button Generator is a simple yet powerful tool that allows you to create customized buttons for your website. With a variety of styles and colors to choose from, you can easily create a button that stands out and drives clicks.
Highlights
- Easy-to-use interface with no coding required
- Mobile-responsive design
- Ability to download button as an image or HTML/CSS code
Pricing
Free to use.
Button Optimizer by ButtonOptimizer.com
Overview
Button Optimizer by ButtonOptimizer.com is a simple yet effective tool for creating customized buttons for your website. With a variety of design options and animation effects, you can create a button that catches the eye encourages people, and drives clicks.
Highlights
- Easy-to-use interface with no coding required
- Integration with popular marketing tools like Mailchimp and Salesforce
- Ability to download button as an image or HTML/CSS code
Pricing
Plans start at $7/month.
How Can I Pick the Right CTA Tool?
The right CTA tool for you will depend on what exactly you are looking to achieve and where you are in the process of building your marketing campaigns.
There are a few types of tools:
- Ones that allow you to design the look and feel of your CTA
- Ones that help you come up with the text for your CTA
- Ones that can do both
How you pick the right tool also depends on where they will be added. For example, a CTA in a marketing email can be very different from a CTA on a listing on an e-commerce website.
What Makes a Good Call to Action?
To make sure you are maximizing the potential of your marketing campaigns, it is essential to understand what it takes to make a good call to action. A good call to action has the power to persuade your audience to take the desired action.
A well-crafted call to action can be a game-changer for your business. In order to create an effective call to action it’s important to consider the following elements:
- Clear and concise language: It is important to use clear language and leave no room for confusion and ambiguity.
- Strong Verbs: Using strong verbs within your CTA creates a sense of urgency and encourages immediate action from viewers. Verbs such as “discover”, “join”, “start”, etc. encourage people to engage with your offer.
- Persuasive Language: The language you use should be persuasive and address your audience’s pain points and desires. You should highlight how your offer will improve your customer’s life.
- Sense of Urgency: A sense of urgency motivates viewers to act quickly so they don’t miss out on your offer. Phrases like “limited time offer”, “today only”, or “while supplies last” can cause FOMO (fear of missing out) in your audience and make them take immediate action.
- Eye-catching Design: Your CTA needs to catch people’s attention for them to interact with it. Use bold colors, contrasting fonts, and graphical elements to make your CTA stand out.
- Visibility and Placement: Where your CTA is located is extremely important as it should be easily accessible and clickable. Make sure you place it strategically to make it prominent on a page and maximize interaction.
Call-to-Action Tips and Tricks
An effective call to action can be a game-changer for any business. Here’s a video that will show you how to improve your CTAs:
Often a great CTA follows a hook that captures the viewers’ attention. This is especially true for ads and landing pages.
Your call-to-action will typically come after an image and/or text that will lead the viewer to the call-to-action.
This means maximizing the potential of your CTA requires you to create amazing hooks as well.
The other content on your ad and landing page besides your Call-to-action is also extremely important.
I recommend that you use PAS or AIDA to create your hooks.
Additionally, you can use AI content writers like Smodin Writer, Conch AI writer and Writesonic to come up with text content and AI image generators like Dezgo to create beautiful imagery.
In Conclusion
In conclusion, a powerful call-to-action can make a significant difference in the success of your marketing campaign, and using a call-to-action generator can save time and increase efficiency.
With the help of tools, you can create eye-catching CTAs and level up your business.
Boost your conversion rates and improve user engagement by incorporating a compelling call-to-action into your marketing strategy today.
Best Call To Action Generator: FAQ
Q: What is Call To Action Generator?
A: Call To Action Ideas Generators are tools that help you create a compelling call to action (CTAs) for your website, blog post, or marketing materials.
Q: How does Call To Action Generator work?
A: Call To Action Generators provides a user-friendly interface that allows you to choose from a variety of CTA templates, customize the text and design, and preview your CTA copy before downloading or publishing it.
Q: Do I need any special skills or software to use Call To Action Generator?
A: No, Call To Action Generators are usually designed to be easy to use and require no special skills or software knowledge. You can create a custom CTA in minutes using the provided templates and customization options.
Q: Can Call to action tools help me create a CTA for a specific business or industry?
A: Yes, Call To Action Generators provide a variety of templates and customization options that can be adapted for any business or industry.
Q: Are CTA Generators free?
A: You can find many free Call To Action Generators but they might not offer all the features you need. Typically, free plans provide access to a limited number of templates and customization options, while paid plans offer additional features and unlimited access.
Q: Can I customize the design of my CTA?
A: Yes, Call To Action Generator tools provide a variety of customization options for the design of your CTA, including font style, color, background, and more.
Q: How do I download or publish my CTA?
A: Once you have customized your CTA, you can download the image file or copy the HTML code to embed the CTA on your website or marketing materials.
Q: Can I measure the effectiveness of my CTA?
A: Yes, there are several ways to measure the effectiveness of your CTA, such as tracking click-through rates or conversion rates of potential customers. You can also conduct A/B testing to see which version of your CTA performs better.
Q: Are call-to-action buttons important?
A: Yes, call-to-action buttons can help you increase your conversions drastically. If you have an e-commerce website, Facebook page, affiliate blog, or really any type of online business, optimizing of call to action buttons can be extremely beneficial.
Q: Are call-to-action generators useful for copywriters?
A: Yes, call-to-action generators can get of great value if you are a copywriter. You can quickly generate an effective call to action with the help of such tools for your clients. Many clients are willing to pay very well for writers to create CTAs for them.
Read our post on how to start your copywriting business.
